A boy in a blue shirt sits at a table with notebooks, markers and sticky notes.

Today, 60% of schoolchildren in the Netherlands have a planner from the warehouse in Heerhugowaard.

De Hobbit's unique business process

De Hobbit is a family business that has worked with a unique market approach for years, with a specialist range of planners and calendars sold through independent shopkeepers across the Netherlands.

Instead of asking these shopkeepers to buy a batch and carry all the risk, they settle the payment after the planner season. That makes De Hobbit a pleasant partner for many shopkeepers.

De Hobbit's way of working helps maximise profit, with controlled, tailored stock management so shops are supplied exactly on time and are not left with surplus products. This way of working is run entirely from the custom solution Quo Vide built.

An open planner with a pen, beside a plant on a pink background.
A shelving unit full of stacked magazines and planners in blue, green and yellow, with daylight behind.

Bido: software as the glue between people and process

Bido is the application in which De Hobbit's way of working is captured. Every step of the process runs through it: purchasing, orders, sales, stock management, replenishing shopkeepers' stock on time, deliveries, returns and the settlement after the season. Communication with customers runs through Bido as well. Because everything comes together in one application, everyone works with the same up-to-date information and the process steps fit together seamlessly. That is how Bido connects De Hobbit's people with the process that makes the company unique.

Someone holds a laptop on which Bido shows an invoice, beside a stack of shipping parcels.

Thanks to Bido, De Hobbit's revenue has risen considerably and the company has been able to extend its range with year-round products alongside the seasonal ones. More importantly still: the knowledge and way of working that made De Hobbit big no longer live only in its employees' heads. The unique way of working is captured in Bido, so De Hobbit can keep supplying the next generation of consumers with its beautiful products.